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Author Archives: admin
All About Roses
Valentine’s would be nothing without the signature red rose. Each year we see the trucks drive out of the shop full of arrangements with this signature flower. Don’t get us wrong, a red rose arrangement is beautiful, but according to … Continue reading →
Well Wed: The Wedding Affair
This past weekend we designed a tablescape at The Wedding Affair by Well Wed Magazine. Our booth highlighted Natural Elegance, a modern interpretation of romantic design featuring a timeless new color scheme, highlighting robin’s egg blue, cherry red, peony pink, … Continue reading →
Gerbera Wedding
It’s that time of year. All the brides to be are in a hurry thinking about their summer wedding plans. Or maybe they just got engaged and are excited gathering all the ideas. If you are one of those brides, … Continue reading →
Floral Consultation 101
Having served the Greater Rochester area and the Finger Lakes region in wedding services for over 55 years, we have worked with a variety of brides, weddings, and styles. While we are here to create your signature wedding look with … Continue reading →
A Rockcastle Family Wedding
This vibrant wedding is near and dear to our hearts at Rockcastle Florist. Liz, the bride, is Keith & Wendy Rockcastle’s niece. The multicultural wedding was simply spectacular, embracing food and festivities from the bride’s American culture and the groom’s … Continue reading →
Cards For A Cause
Greeting cards are one of the many great items beyond flowers that Rockcastle Florist carries. It’s always a special touch to send with a beautiful bouquet of flowers. One of the newest additions are the Kuvasz Companies Inc. greeting cards. … Continue reading →
Rockcastle Employees Support Verona Street Shelter For Holiday Charity
Hi my name is Julius (in the Santa hat). I was adopted from the Verona Animal Society three years ago. I have a happy home. This is my “sister,” Lisa. I visit her and my friends at Rockcastle every week … Continue reading →
Original Lake House Wedding
This past July Rockcastle Florist serviced a fabulous wedding on Canandaigua lake. The venue was home to our client and one of the original cottages on the lake. The water stood as a spectacular backdrop for the purple tones and … Continue reading →
Wedding Blog 8/29/08
Part I Featured below are photographs my daughter, Mary captured during a “family affair” bridal bouquet assembly. On August 16, my niece Maura Rockcastle was married in Minneapolis. Below her Grandmother, Ellie (Rockcastle) Blum and founder of Rockcastle Florist designs … Continue reading →
Summer Blog
Summer Blog June 2008 Summer is upon us with the rising temperatures and of late fuel costs!! Area gardens are in full bloom and many of you may be thinking about how to harvest some of those magnificent flowers to enjoy … Continue reading →


